Naftoli Lifschitz, BACP

Naftoli Lifschitz helps people facing stress, anxiety, addictions, low self-esteem, depression and relationship difficulties. He also supports those dealing with grief, trauma, anger and major life changes. Naftoli presents a calm, straightforward approach aimed at practical progress.

He uses Cognitive Behavioral Therapy, which focuses on changing unhelpful thoughts and actions. He also works with Eye Movement Desensitization and Reprocessing to address traumatic memories when appropriate. Sessions are conversational and goal-focused, with simple strategies to try between meetings.

Naftoli has 14 years of professional experience working across health and private settings. He holds a diploma in counselling and a Master of Arts degree with first class honours. He has been registered with the British Association for Counselling and Psychotherapy, BACP, since 2016.

People come to him for help with addiction, communication or commitment problems, chronic pain or illness, and issues around guilt, shame or forgiveness. He also supports those facing isolation, career doubts and questions about life purpose. Naftoli aims to make cultural and personal differences easy to talk about.

In a session he listens first, then helps set clear, manageable goals. He offers a mix of short-term techniques and deeper work for longer-standing problems. He encourages small steps that build confidence over time.

How CBT and EMDR work in online therapy

CBT, or Cognitive Behavioral Therapy, helps people spot and change unhelpful thoughts and behaviours. It uses practical exercises and homework to reduce anxiety, low mood and stress. EMDR, Eye Movement Desensitization and Reprocessing, focuses on processing distressing memories; it can help when traumatic events keep causing strong reactions.

Finding the right approach is part of the work. The therapist will talk through problems and goals, then suggest CBT, EMDR or a mix depending on what feels most helpful. This choice is made together and can change as progress is made.

Online sessions are offered by video call, phone, live chat or text-based messaging to fit different needs. Video works well when visual connection helps the conversation. Phone calls suit people who need a lighter technical load or a private voice check-in. Live chat and messaging are useful for short check-ins, ongoing support between sessions, or when writing feels easier than talking. These options make therapy more flexible for work, family life and mobility, while keeping the focus on useful tools and steady progress.