Jennifer Mcpherson (Norman), BACP

Jennifer Mcpherson (Norman) helps people who are struggling with relationships, family difficulties, trauma and abuse, and intimacy-related concerns. She also supports those facing depression, anxiety, stress, addictions and issues around self-esteem. Her approach is practical and respectful, and she treats each person as the expert on their own life.

She works in a way that highlights strengths and builds useful skills. Sessions focus on clear goals and small steps that can be put into practice between meetings. She draws on methods that help people notice patterns and make different choices in daily life.

With 25 years of experience, Jennifer blends talking and active work. She uses techniques from cognitive behavioural approaches to spot thinking habits. She also uses acceptance and commitment ideas to help people live more in line with their values.

Attachment-based ideas inform how she looks at close relationships and how past experiences shape current trust and intimacy. Client-centred principles mean she aims to listen without judgement and tailor the pace to each person.

Her interests include areas such as parenting challenges, adoption and foster care issues, neurodiversity concerns, body image, chronic illness, grief and ageing. She also supports people exploring kink, BDSM and alternative sexual cultures. Sessions are offered in English and she works with clients in the United Kingdom and internationally.

Therapeutic approaches for online counselling

Acceptance and Commitment Therapy (ACT) helps people notice their thoughts without being driven by them and identify what matters most. It is useful for anxiety, low mood, and coping with life changes by focusing on values and committed action. Cognitive Behavioural Therapy (CBT) looks at how thoughts, feelings and behaviours interact and teaches practical strategies to change unhelpful patterns. It is commonly used for anxiety, depression and stress management.

Choosing the right approach is part of the work. The therapist will discuss goals, preferences and the issues you bring. Together you will try methods that fit your needs and change the plan if something does not feel helpful. This is a collaborative process that aims to find what works for you.

Online therapy offers flexibility through video calls, phone sessions, live chat and text-based messaging. Video is good for in-depth conversations and visual connection. Phone sessions use less bandwidth and can fit a break at work. Live chat and messaging allow shorter check-ins and ongoing support between sessions. These options make it easier to fit therapy around work, travel or caregiving commitments while accessing registered or accredited professionals and therapists from different locations.